Thursday, May 20, 2010

CRM

Customer Relationship management- everybody is doing it

Very many businesses are getting serious about getting organized. The method is CRM.
Microsoft has a program called dynamics while a company like salesforce has specialized in the field. The problem with these famous solutions and some others is the cost, plain and simple. There are some free options usually to initiate the service but when that is over the costs just go up. The model of these companies is to charge per user per month. Which means if a company decides to take on new employees then it will need to pay for every new user which sometimes means prohibitive costs. Many new companies have sprung up that are attempting to fill the need of the small to middle size company that needs solutions that will match exactly what they need without costs rising exponentially. These companies build a custom made to order product that is more cost effective and useful than other solutions. This organizational need encompasses very much business and will be the difference between profitability and revenue loss.

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